What type of business was this sustainability project for?

This project was delivered for a UK-based small or medium-sized enterprise operating in the cleaning and hygiene supplies sector.

What sustainability services were provided in this case study?

AORA Solutions provided carbon footprint reporting, emissions data sourcing, sustainability data integration, and scalable client-facing reporting process development.

How long did the carbon reporting project take?

The initial carbon reporting solution was developed and implemented over a four-month period.

What methodology was used for the carbon footprint calculations?

The carbon footprint calculations were based on vetted global carbon emission datasets with a transparent, traceable, and audit-ready methodology.

Can this carbon reporting approach be applied to other SMEs?

Yes. The reporting methodology and workflow are scalable and can be applied to other UK SMEs seeking client-level carbon transparency and sustainability reporting.

What Is B Corp Certification?

FEBRUARY 6, 2026

Vanessa J Lopez

You’ve probably noticed the black‑and‑white “B” logo on well‑known brands like Tony’s Chocolonely, Innocent Drinks, Aesop, TOMS or even newspapers like The Guardian, with increase of purpose driven companies the UK is now home to more than 2,000 Certified B Corporations, making it the world’s largest B Corp community.

What Is a B Corp?

A Certified B Corporation (B Corp) is a business that meets high standards of social and environmental performance, transparency, and accountability. Unlike traditional businesses that prioritise only profit, B Corps commit to balancing:People, Planet and Profit.

The certification is overseen by B Lab, a global nonprofit network whose mission is to transform the economy so that businesses benefit workers, communities, customers, and the environment

Why B Corps Matter?

The world’s biggest challenges, such as climate change, inequality, environmental degradation, and systemic injustice, are too complex for governments or nonprofits to solve alone. B Corps use the power of business to create positive impact, reshaping the global economy through responsible practices.

By putting people and the planet alongside profit, B Corps work to benefit all stakeholders, not just shareholders.

How B Corp Certification Works?

To become certified, companies must complete a self-Assessment. This is a rigorous evaluation of a business’s impact across seven key areas:

Purpose & Governance
Climate Action
Environmental Stewardship
Fair Work
Justice, Equity, Diversity & Inclusion (JEDI)
Human Rights
Government Affairs & Collective Action

Businesses must achieve a minimum score and provide evidence for their practices, making the certification one of the most credible sustainability standards in the world.

What Are the Benefits of B Corp Certification?

Becoming a B Corp is more than earning a badge. It can deliver real, measurable business value.

1. Builds Trust With Customers

Customers increasingly want to buy from responsible brands. The B logo is a clear, credible signal that you walk the talk. In an area of ‘greenwashing’ and misleading marketing, the B Corp certification provides reassurance to customers and consumers that the logo is a marker of trust.

2. Wins More Business

Many buyers, partners and investors now look for strong ESG or sustainability credentials. They look for businesses that are walking the talk, which is one of the most important aspects of B Corps. The Certification helps B Corps stand out in tenders and partnerships, as it demonstrates the rigorous certification process to evaluate a company’s impact.

Between 2023 and 2024, small and medium sized UK B Corps saw a 23.2% increase in turnover compared to a national increase of 16.8% for SMEs.

3. Attracts and Retains Talent

People want to work for companies with purpose and B Corps embody the triple-bottom line approach, prioritising not only profits but also environmental and social impacts. B Corps often see stronger engagement, retention and culture.

In the UK small medium B Corps saw an increase of 9.6% in employee headcount in 2023 and 2024, compared to national decrease of 0.5% for SMEs.

4. Builds Future‑Ready Resilience

The B Corp assessment follows a framework that enables a business to spot gaps, risks and opportunities. It gives you a clear roadmap to operate more efficiently and responsibly. With regulation and expectations around sustainability only increasing, B Corp helps corporation stay ahead rather than react later.

Is B Corp Certification Right for Every Business?

Not always, but it’s an excellent fit for organisations that:

Want to formalise their sustainability strategy
Need a structured, credible framework
Want to demonstrate impact, not just talk about it
Value long‑term resilience over short‑term gains

If that sounds like your organisation, B Corp can be a powerful driver of sustainable growth.

Final Thoughts

B Corp certification isn’t about being perfect. It’s about measuring what matters, improving over time, and committing to doing business better. And for many companies, this commitment leads to: stronger trust, stronger teams and stronger growth.

B Corp is proof that business can be a force for good, today and in the future.